1. TapIt

    TapIt! Enables Conversion Tracking

    by
    TapIt! Mobile Advertising, a leading independent mobile advertising platform continuously rolls out new features and innovative technology to equip advertisers with the best tools for any mobile advertising endeavor. The brand performance mobile platform’s implementation of global conversion tracking technology adds another level of post-click optimization that allows advertisers to...
  2. TapIt

    Towards Transparency

    by
    The following is an interview between David Murphy of Mobile Marketing Magazine and Giancarlo, CEO to TapIt! Mobile Advertising in regards to TapIt!’s approach to mobile advertising DM: So Giancarlo, give us the low-down on TapIt please. GM: Sure, we are in the mobile advertising space, but we have taken...
  3. Giancarlo Maniaci

    Organic vs Non-Organic App Installs

    by
    In today’s app world, there is so much competition for developers that it is practically impossible for them to get their mobile app even noticed. In result, developers have found multiple ways to manipulate the app stores or beat the system in order to bring attention to their apps and...
  4. Justin Barr

    The Year Of Mobile Advertising

    by
    The following post was written by Justin Barr, COO of TapIt! Checkout the published version on Mobile Marketer’s very own Mobile Commerce Daily by clicking here! 2012: The Year of Mobile Advertising Whether a small business, non-profit organization, or big brand, mobile advertising has proved to be a rapidly growing and...
  5. TapIt

    Mobile Veteran Joins TapIt!™ as CTO

    by
    TapIt!™, the brand performance mobile advertising company, is proud to announce the addition of Chris Richards as Chief Technology Officer. As a mobile advertising veteran, Chris was Millennial’s Media’s fourth hire and was the lead engineer for rich media, product innovation groups and development of Millennial’s self-service platform, Decktrade. In...