RTB enabled self-serve platform with advanced reporting & analytics
TapIt!’s RTB platform will allow advertisers to buy mobile ads on a more cost efficient basis by purchasing ad placements where offered products or services will be more relevant to the users. This form of buying mobile ads will in turn increase the performance and effectiveness of your mobile campaign(s). Advertisers will be able to set their maximum bids for a particular site and at the end of the auction the highest bidder will win that particular mobile traffic.
Benefits of TapIt!’s RTB Platform:
- Our self-serve portal gives you access to your campaigns 24/7 and gives you full control
- Select the mobile inventory that fits your campaign’s needs – increasing performance and ROI
- Make traffic buys more efficient by purchasing mobile traffic where your target audience hangs out
- A handful of audience targeting options along with advanced reporting & analytics to help you optimize
- More transparency! Know which mobile property you are bidding on as opposed to receiving blind traffic
With a diverse range of in-app content channels, mobile optimized sites, and global reach, TapIt!’s RTB will help you attain your desired audience by connecting you to the right people, on the right placement, at the right time. TapIt!’s RTB platform will greatly assist advertisers in retargeting their desired audiences while giving them actionable insight and helping them optimize their mobile campaigns by spending their advertising dollars in places it works.